The Carnibal cabal step up their activity here delivering Vol. 4 of their latin breaks series (which actually came out at the end of May) before the dust has even settled in the wake of mid-May’s Vol. 3. Time was when I would receive PR for a release a couple of months before it was due to generate ‘buzz.’ Then some marketing bell-end somewhere must’ve realised that ‘buzz’ has a bell-curve and generating it too early results in premature ‘buzz’ and before you know it you’ve effectively shot your publicity load before – er – release date. And the end result? …READ FULL POST @ MONKEYBOXING.COM
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